Korean Fried Chicken in My Love from the Star
What happens
Star actress Cheon Song-yi's declaration that the first snow calls for chicken and beer became the most commercially consequential line in K-drama history. Within weeks, Korean fried chicken shops across China had hours-long queues, Korean beer exports jumped, and 'chimaek' entered the global vocabulary. Seoul's tourism board still publishes an official itinerary of the show's filming spots.
The food: Korean Fried Chicken (치킨)
Chimaek (치맥) is the pairing of chicken (chikin) and beer (maekju) — less a dish than a national institution, ordered by delivery, at chicken hofs, or by the Han River on warm nights.
Double-fried, shatter-crisp chicken — the heart of chimaek culture.
Where to try it
Any chicken hof delivers the experience; for the full scene, order banban (half plain, half sauced) with draft beer by the river.